Branding is more than just logos, colors and fonts. Your visual identity is actually made up of lots of different elements, including photography, but what is brand photography,
Brand photography is a suite of professional images that represent your business and fit with your visual identity through use of colors, tone, props, sets and more. These can include photos of you, your team, your products, your process, your space and other things that make your business unique.
Maybe you’ve had a branded headshot taken before for your LinkedIn profile or website about page. This is important but it’s just one piece of the branding puzzle. To make your business look it’s best you will want a range of well-crafted photos that will keep your business looking tip-top across all of your marketing material over time.
People form first impressions in just 50 milliseconds, so everything you share has to wow. Good quality, consistent, professional brand photography is going to help capture potential clients as they’ll see that you appreciate attention to detail, high quality content, consistency and great aesthetics
